The Marketing Stategy
You are planning to launch a product or application. But, just launching a product is not enough. You need to attract the right audience to use or buy your product.
Here comes the importance of Marketing.
But traditional marketing ways like pamplets and banners is not just enough. Whats more important is digital marketing strategy. But how could you set up a digital marketing campaign.
Well, Digital Marketing consists of :
1. SEO Optimisation
2. Google Adwords and Adsense
3. Youtube advertisement
4. Inbound Campaign Marketing using products like Mailchimp, Sendinblue, Salesforce etc.
5. Social Media Marketing
You must ensure that the site is properly seo optimised to attact right amount of traffic. Then you can provide Ads through marketing channels like Google and Facebook. Once you get leads you need to have a right pipeline for audience conversion. Thats where tools like Salesforce comes in handy. They guide users with emails, sms and push notifications and also recommendations to buy your product.
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