1. The Four
This book discusses the four tech giants: Apple, Google, Amazon and Facebook and an “eight-factor formula” that is needed for a company to become the first-ever 1 Trillion dollar business. Chances are, you can not avoid running into these 4 companies' products and services during the course of your day.
2. ReWork
ReWork shows you that you need less than you think to start a business – way less – by explaining why plans are actually harmful, how productivity isn't a result from working long hours and why hiring and seeking investors should be your absolute last resort.
3. Blue Ocean Strategy
The Blue Ocean Strategy argues that consumers don't have to choose between value and affordability. If a company can identify what consumers currently value and then rethink how to provide that value, differentiation and low cost can both be achieved. This is termed “value innovation.”
Side Hustle shows you how to set up new income streams without quitting your day job, taking you all the way from your initial idea to your first earned dollars in just 27 days. Four Minute Books started as a side hustle, continued as one, and still is a side hustle today.
This book introduces the idea of design thinking‚ the collaborative process by which the designer's sensibilities and methods are employed to match people's needs with what is technically feasible and a viable business strategy.
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