Definition - Growth hacking is a relatively new field in marketing focused on growth. It started in relation to early-stage startups who need massive growth in a short time on small budgets, but has since then also reached bigger corporate companies.
Book to get started -
Master Growth Hacking by Apurva Chamaria
Growth Hacking can be termed as accelerated marketing and exponential growth of business. This includes -
1. SEO
2. Inbound Marketing
3. Social Media
4. Targeting right audience
5. Right Sales Funnel
6. Lead Capture
7. Marketing Campaigns
8. Customer Feedback
9. Customer Survey
10. Market Analysis
Growth Marketing is a newly coined term which describes ways in which a company could increase turnover exponentially. With the right market analysis, right demand analysis, right kind of product and right marketing channels a company could grow its value exponentially. Startups mostly follow this marketing strategy.
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